This is a good method that will build your contact list. If you have expertise in a particular field or are knowledgeable about a subject, write interesting reports and give them free as sign up bonuses.

Send the report only after they leave their email and name. This way you also make sure that you have their permission to send them the report. Your autoresponder can take care of mailing this.

The report could be a generalized report on your industry or a specific topic that relates to your business, that gives information of value to the reader. It can also summarize the results of a survey you took.

Make sure it contains links to your ezine, website, autoresponder URL, blog, etc. Also include a link, which enables your contact to pass the free report around.

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