While most list building methods are tried, tested and proven effective, there are still some things we need to be wary about. Some techniques do have some drawbacks that you must watch out for and avoid.

Two such really efficient list-building methods are co registration and product giveaways. Not only do these build your lists quickly, they also take advantage of various other methods to save you valuable time and increase your profits.

So what is it that we really need to be on our guard about? Consider the following situations:

1. When a visitor signs up for your list, he or she is also signing up with the competition. This is something you just cannot avoid. These visitors will get your emails as well as the competitor’s and might probably decide to unsubscribe from one, which could be yours. How do you tackle this? One way is to make sure that you send distinctive emails. Never send the same email twice. Keep yourself up to date with what is happening with your competitors. Be different.

2. If you are part of an affiliation program, you will be promoting someone else’s products. This means you will be directing traffic to a squeeze page. Here’s where they will sign up with the original seller of the products being promoted by you. Now, even if you are earning a commission through the sale of the product, you wont have the contact information of the person who bought the product. Whereas the product owner will.

Not only that, he can continue to keep in touch with them, thanks to your efforts. To counter this, what you can do is send these visitors to your squeeze page first – where they can sign up with you for a free ebook or product related information. From here, send them to your affiliate’s squeeze page or link via your freebie or autoresponder. This way both of you will have the email list and you will be building a targeted email list.

3. Those free ebooks that you got from the web to give away can backfire. There is nothing wrong with not being able to write your own ebooks – what with the multitude of free stuff available for use; but what you need to do is to check the contents of the ebook you are offering as a freebie for signing up.

While its only normal to include the name and URL of the author of the ebook, these days many authors have an opt-in form in their ebooks making it necessary to register with them to access the ebook. This means your subscribers will go there. Here, you can handle this by first asking your prospective customers to opt in to your list first before you give them the link to download the ebook.

Many marketers offer a package of many ebooks related to the same topic and give them as an incentive for signing up on their lists. How about getting the resale rights of the ebook? Many authors do not mind doing this. This will enable you to rebrand the book with your own opt in form and offer it. You are happy, and so is the author. You get your lists; and the author is appreciated for his or her work.

4. The trick with different methods is to get both the email id of the visitor as well as keep them happy by offering them something.

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